Random Thoughts

Kris Koch hits TV's big time again

... scores with beer commercial in "SpotBowl"

from the Melrose Free Press

Editor's note: The following article was taken from the February 15th issue of the Melrose Free Press -- with their kind permission. An early try at the attached link indicated really heavy traffic, so if it fails, try again later.

Local boy makes good - again

Kris Koch, son of longtime Melrosian, Arnold who is also a frequent Free Press columnist, scored big with a Super Bowl commercial he produced for Anheuser-Busch. In fact, Koch's spot was voted number three of the top five ads during voting in the fourth annual "SpotBowl" contest where viewers electronically vote for their favorite commercial spots during and after the Super Bowl.

Chris Koch, at left, with actor Colin Farrell, on set of NBC's "Scrubs"

According to Pavone, the Pennsylvania ad agency responsible for creating SpotBowl, more than 95,000 votes were cast during last Sunday's Super Bowl, "including all 50 states and 52 countries."

Michael Pavone, SpotBowl co­founder and president of Pavone said "We make ads for a living and we love good commercials, and we know there are millions of people who feel the same way. That's why we created Spot­Bowl."

Koch, a graduate of Melrose High School and Boston University Film School, directed the NBC sitcom "My Name is Earl;' which was nominated for several Golden Globe awards last year. ­Koch has also directed several episodes of the NBC show "Scrubs."

To see Koch's winning Super Bowl spot, visit www.spotbow.com/spots/Rankings/aspx and, click on the spot called "Classroom."

March 2, 2007

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